Privacy Policy

eM4 Miniatures is committed to ensuring that your privacy and personal information is protected. Because of that, this policy sets out what we do with your information and what we do to keep it secure. It also explains where and how we collect your personal information, as well as your rights over any personal information we hold about you.

This policy applies to you if you use our products or services whether this in our physical premises, over the phone, online or otherwise by using any of our websites or interacting with us on social media (our “Services”). This policy gives effect to our commitment to protect your personal information.

 

From time to time Dice International Limited may change this policy by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

  

Who are we

When we say ‘us’ or ‘we’ in this policy, we are typically referring to Fitted Commerce Ltd trading as eM4 Miniatures.

 

What sorts of information do we hold

 

  • Information that you provide to us such as your name, address, telephone number, email address and any feedback you give us including by phone, email, post or when your communicate via social media.

  • Information about the products and services we provide to you.

  • Your account login details.

  • Information about any device you have used to access our services.

  • Your contact details and details of the emails and any other electronic communications that you’ve received from us. This includes whether that communication has been opened and if you have clicked on any links in them. This allows us to improve our services and make sure we improve the content we bring to you.

 

How do we use your information

  • Make available our Services to you

  • Process your orders

  • Take payments or give you refunds

  • Help us ensure that our customers are genuine and to prevent fraud

  • Conduct market research, either ourselves or with reputable agencies

  • For statistical analysis

  • Help us understand more about you as a customer, the products and services you consume, the manner in which you consume them so we can serve you better

  • Find ways to improve our Services and websites

  • Contact you about products and services

  • Provide safety and security for our customers and colleagues

  • Help you answer questions and solve issues you may have

 


Who we might share your information with

eM4 Miniatures does not sell, trade or otherwise transfer to outside parties any personally identifiable information.

This does not include trusted third parties, suppliers or subcontractors who assist us in operating our website, conducting our business or serving you.

Such trusted parties may have access to personally identifiable information and will be contractually obliged to keep your information confidential.

We only share information with them that allows them to provide their services to us or facilitate them providing their/our services to you.

Dice international will not disclose any personal information or customer data to law enforcement except when instructed to by you or where it is required by law.

 


International transfers of your information

From time to time we may transfer your personal information to our group companies, suppliers or service providers based outside of the EEA for the purposes described in this privacy policy. If we do this your personal information will continue to be subject to one or more appropriate safeguards set out in the law. These might be the use of model contracts in a form approved by regulators, or having our suppliers sign up to an independent privacy scheme approved by regulators (like the US 'Privacy Shield' scheme).

 


Keeping you informed about our product and services

We would like to you about our products, ideas and offers from time to time that we think you might be interested in. Where you have consented to do so we may do this via post, email, text message, online, using social media or by any other electronic means.

We won’t send you marketing messages if you tell us not to but we will still need to send you occasional service-related messages. If you wish to amend your marketing preferences you can so by contacting enquiries@em4miniatures.com

 


Your rights

You have the right to access the personal information we hold about you in any circumstances. We will provide it to you free of charge.

Before providing personal information to you, we may ask for proof of identity and sufficient information about your interactions with us that we can locate your personal information.

If any personal information we hold about you is out of date or inaccurate you may ask us to correct it.

You have the right to object to us processing your personal information if we are not entitled to use it any more, to have your information deleted if we are keeping it too long or have its processing restricted in certain circumstances.

To exercise your rights please contact mel@dice.co.uk

 

 

How long do we keep your information for

We will retain a record of your personal information. This is done in order to provide you with a high quality and consistent service across our group. We will always retain your personal information in accordance with law and regulation and never retain your information for longer than is necessary.

 


Links to other websites

We sometimes provide you with links to other websites, but these websites are not under our control. Therefore we will not be liable to you for any issues arising in connection with their use of your information, the website content or the services offered to you by these websites. We advise you to consult the privacy policy and terms and conditions on each website to see how each supplier may process your information.

 


Social networks and sharing your thoughts

When using one of our websites, you may be able to share information through social networks like Facebook and Twitter. For example when you 'like', 'share' or review our Services. When doing this your personal information may be visible to the providers of those social networks, their other users and/or company name. Please remember it is your responsibility to set appropriate privacy settings on your social network accounts so you are comfortable with how your information is used and shared on them.

 

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

 


Contact Us

If you would like to exercise one of your rights as set out above, or you have a question or a complaint about this policy, the way your personal information is processed, please contact us by one of the following means:

 

By email: enquiries@em4miniatures.com

 

By post: Data Protection Officer, eM4 Miniatures

27 Middleton Business Park
Bognor Regis
West Sussex
PO22 6HS
England.

 


Your Consent

By using our site, you consent to this Privacy Policy.

 


Policy Changes

If we decide to change our Privacy Policy, we will post those changes on this page, and/or update the Privacy Policy modification date below.


This Privacy Policy was last modified on Dec 04, 2020.

 

HotJar 

We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.

For further details, please see the ‘about Hotjar’ section of Hotjar’s support site."

 

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by letting us know using our Contact Us information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please email us this request using our Contact Us information.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

 

Cookies Necessary for the Functioning of the Store:

Name Function
_ab Used in connection with access to admin.
_orig_referrer Used in connection with shopping cart.
_secure_session_id Used in connection with navigation through a storefront.
Cart Used in connection with shopping cart.
cart_sig Used in connection with checkout.
cart_ts Used in connection with checkout.
checkout_token Used in connection with checkout.
Secret Used in connection with checkout.
Secure_customer_sig Used in connection with customer login.
storefront_digest Used in connection with customer login.

Reporting and Analytics

Name Function
_landing_page Track landing pages.
_orig_referrer Track landing pages.
_s Shopify analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics relating to marketing & referrals.
_shopify_sa_t Shopify analytics relating to marketing & referrals.
_shopify_uniq Shopify analytics.
_shopify_visit Shopify analytics.
_shopify_y Shopify analytics.
_y Shopify analytics.
tracked_start_checkout Shopify analytics relating to checkout.